KOREAN-INSPIRED APPROACH
Sequence over shelf space: one product per step
CLEAR ROUTINE GUIDANCE
Two questions and
we name the products
HYDRATION AT THE CORE
Three weights of hyaluronic acid across the range
EASY U.S. SHOPPING
Secure checkout and helpful support.
THE CORE FOUR
Where most people start
TAKES ABOUT TWENTY SECONDS
Two questions and we'll tell you.
Answer what bothers you and how many steps you will actually do. We name the products, in order, and nothing else.
Or browse by concern
EARLY CUSTOMERS
What the first users tell us
“Six weeks in and the patches on my cheeks have gone quiet. I stopped buying three other things.”
“It disappears on my skin, no white cast, and it does not slide off by noon.”
“My skin stopped feeling tight by day four. That never happened with the ten-step version.”
“It calmed things down without leaving my face raw, which is the part I had given up on.”
The Hanorae ritual
Five steps. One product each.
Pick a step to see what goes there and why. Add the ones you're missing.
Step 01 — Treat
Brightening Serum
A concentrated serum goes on first, straight onto clean skin, so the actives reach it before anything else.
Key ingredients: Alpha-arbutin, Niacinamide, Sodium Hyaluronate
Step 02 — Target
Brightening Eye Serum
One area, one product. The eye contour is thinner than the rest of the face, so it gets a lighter texture.
Key ingredients: Peptides, Ceramide NP, Panthenol
Step 03 — Moisturize
Barrier & Pore Care Cream
The cream seals in the two steps before it. Choose the one that matches your concern.
Key ingredients: Alpha-arbutin, Panthenol, Ceramide NP
Weekly — Reset
Aloe Vera Face Mask
Ten minutes, once a week. A mask is a pause, not a fourth active.
Key ingredients: Aloe Vera, Centella Asiatica
Daily — Protect
FACE SUNSCREEN SPF 50 — COMING SOON**
Everything in the first three steps depends on this one.
Key ingredients: Zinc Oxide, Panthenol
FORMULATION
Six actives, used on purpose.
Every formula draws from the same short list, at the concentration the step calls for. Here is where each one sits.
01
Niacinamide
Evens tone and calms redness at 4%. High enough to work, low enough to stay gentle.
FOUND IN: Brightening Serum, Brightening Cream
02
Alpha-Arbutin
Interrupts pigment before it surfaces. Slower path, no visible margin.
FOUND IN: Brightening Serum, Brightening Eye Serum
03
Hyaluronic Acid
Three molecular weights so water sits at more than one depth.
FOUND IN: Pore Refining Cream, Moisturizing Hand Cream
04
Panthenol
Repairs the barrier after actives, so it doesn't fall behind.
FOUND IN: Revitalizing Eye Cream, Hand and Foot Cream
05
Centella Asiatica
The reason the acne cream does not leave skin raw.
FOUND IN: Acne Care Cream, Aloe Vera Face Mask
06
Zinc PCA
Regulates oil through the day and keeps SPF from turning greasy.
FOUND IN: Face Sunscreen, Foot Cream
Questions we get.
Still unsure? Write to us at info@hanoraebeauty.com and a person will answer.
You can, but you shouldn't need to. Five of the ten are your daily routine — the rest are targeted extras. Pick the moisturizer that matches your skin and leave the other two on the shelf.
